8 LESSONS I'VE LEARNED AS AN ENTREPRENEUR




I was invited by the UP Alliance of Economics and Management Students to give a talk on the subject of 'Entrepreneurship'. Among the speakers were Ms. Janina Saspa (a young entrepreneur) and bestselling author, Mr. Chinkee Tan.

We had an awesome time interacting with the students. That's why I thought I'd share the key points of what I talked about to you.


Here are the 8 Lessons That I've Learned as an Entrepreneur:


1. Entrepreneurship is fun. 
I didn't dream to become an entrepreneur. I grew up thinking it was something only serious people do.

I was surprised to find out later on that it's really fun to be an entrepreneur. It has changed the way I view "work."

It's fun to help your customers. It's fun to provide jobs. It's fun to be able to use your creativity. It's fun to watch your competitors panic when you've come up with something different.


2. You're never too young to start a business. 
I was only 18 when I started my first business. It was a tiny video shop (Remember VHS tapes?) in one corner. I've learned a lot by running that small business. It has played a big part on how I became an entrepreneur.


3. It's not just business, it's personal. 
Did you know that Yahoo offered Mark Zuckerburg to buy Facebook for $1 Billion last 2008? Why didn't he sell?

Here's my guess... For Mark Zuckerburg, it's not just business, it's personal.

Putting up a business requires some (if not, a lot of) money. Not only that, it also takes a lot of time and effort to build a business. (you'll come up with creative ideas you wouldn't have thought of if it wasn't your business)

When you consider all of these, "Business isn't just business." It's personal.


4. Dream Big.
As an entrepreneur, you will realize that the 'opportunities' are limitless. The possibilities are endless.

But you shouldn't grab every opportunity that goes your way. Here's how to find out what to pursue – 7 Steps to a Simple Business Plan.


5. Start Small.
The danger with "dreaming big" is the assumption that you need to "start big" as well. This is why only a few people become entrepreneurs. Throughout history, you will find out that many successful entrepreneurs started small.

Did you know that Steve Jobs started Apple in his own garage? While Michael Dell (15th richest man in America) started assembling and selling computers in his college dorm room?

6. It's not just about you or your product, it's about your customers. Change is happening fast. There are products or services that will become outdated. (Like my VHS tapes rental) Businesses will come and go.

At the end of the day, it's not just about you or your product, it's about your customers. You only have a business as long as you have customers who are willing to pay you.

An entrepreneur should always be in tune with what people 'will' want or need.


7. Think differently.
The best time to do "marketing" is not after launching your product, it's before creating it. You can't compete just by reacting to what your competitors are doing. Instead of just competing with price or with more features, find a way to be interesting.


8. Entrepreneurs can contribute to positive change. 
By creating jobs, by supporting community projects or causes, or by other means, as an entrepreneur, I'm given the chance to give back to my community.

Entrepreneurship is not just about making money, it's also about making a contribution.

–

I'll be giving a talk on Entrepreneurship or "Starting a Business" this August 3, Saturday in Ortigas. If you want to put up or grow your business, this will be an interesting learning session for you.











By the way, the first 30 to register will get a free START SOMETHING Book! 

To register, go to: www.startlearningph.com or email startlearningph@gmail.com

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YOUnique Book – Learn How to Succeed with Others




After reading several chapters of Jayson Lo's new book, YOUnique, I took the liberty to post an excerpt and a good take away.

Jayson writes …

Even though man can live alone, eat alone or survive alone, he was created to function in a community. Human beings are designed to be with other human beings. We are meant to be together with other people.
I like to think that "different" isn't spelled "B-A-D." I spell it, "G-O-O-D." Someone can be different and not be wrong. If everyone were like one person, then this planet would be a whole lot depressing to live in because we would do the same stuff again and again.

Jayson continues and takes it further…

When you look for team members, make sure you pick people who are different from you.

I couldn't agree more. Don't look for duplicates, or people who will think like you. It's good to be with people who sees the world differently. Not only will you find their insights valuable, but they will also most likely complement the work that you do.

The challenge is for YOU to know how to work with them and that's what Jayson answers in his book, YOUnique. 

Here's your chance to hear Jayson Lo talk about the four YOUnique personalities. Attend the YOUnique Conference on July 27, Friday. See the event details here. See you there.



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HAAGEN DAZS, MAGNUM or DIRTY ICE CREAM






PRICEY?
Häagen-Dazs is closing shop in the Philippines. They used to have a branch here in Alabang Town Center. I may have bought once or twice, but I can't really remember when. I can't deny though, it's always a treat when your friends bring Haagen Dazs to parties. (Mas masarap 'pag libre!)

After 12 years of operation, Häagen-Dazs probably decided to cut their losses. They found Manila to be a "challenging business environment", according to a company statement.

Too pricey? Maybe. Or maybe it's not really about the price. For the same amount of money, you'll see people copiously buy a Frappuccino in Starbucks or a Smoothie in Jamba Juice; and these businesses are doing remarkably well! (Sometimes, the competition is not necessarily the same product)


THE INTERESTING
Recently, RFM launched Magnum, a premium ice cream. It was interesting enough to create a buzz, an impression, or to get the early adopters curious. Even though it's twice the price of (my favorite) Cornetto Java, that didn't stop Magnum from becoming a bestseller. 

What do people really want? 

Yes, they want something new, but they want more than that... they want something interesting. Interesting enough to tweet. Interesting enough for your friends to debate on Facebook. Interesting enough for them to 'forget the price' and to give it a try. 

With Magnum, RFM has increased its profits by 40% (240M) for the first 5 months of 2012.  [source]


THE NOVELTY
The Sorbetero Ice Cream is a novelty. It has become a part of our culture. The mere sound of the Mamang Sortbero's bell brings back childhood memories. It compels you to tell your side of the story. 



For 'The Novelty', it's not so much about the commercial success or how big the business is. It's about making that meaningful connection. (Side note: Remember Hap Chan in Malate when it was still a novelty?)

The Takeaway: For your business, pick one or two ...
1. Keep it fresh.
2. Keep it interesting.
3. Keep it a novelty.


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.




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3 WAYS TO BE POSITIVELY UNFORGETTABLE






1. Do something epic.

Whether the result is an epic fail or an epic win, those who are willing to take risks are the ones that will realize their full "potential." They become unforgettable by maximizing their talents or abilities to benefit others. 

Put out your best work. Go for an epic win. 


2. Make other people feel good about themselves.
An insecure leader will make the people around him... insecure.

An unforgettable leader will do the opposite, he makes himself relatable. Through his work, he makes the people around him feel good about themselves. 


3. Inspire laughter.
Laughter is the same in any language. Regardless of where you're from, laughter connects people. Unforgettable leaders know that people should laugh more often than needed. Progress almost always happens when it's interesting and fun!

Thank you Dolphy, the King of Comedy, (a.k.a Mang Kevin Cosme) for modeling the above three. 


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.


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WHY FAILING CAN BE A GOOD REMINDER






After one success after another, failing the next one can be a good reminder.


1. You're not Superman. 
You're probably multi-talented. But hey, we all have our limits. The sooner you find out where your boundary lines lie, the earlier you can focus on the work where you can excel or contribute well.


2. There's still so much to learn. 
The problem with success is that it tricks you into thinking that you already know everything. "Been there, done that. Now, I can also do that" is an expressway to failure. Guard your heart, remain humble.


3. Success or Failure isn't final. 
A failed attempt is just what it is, a failed attempt. You can leave it behind as long as you don't quit. Don't get stuck, move on or try again.

Now, when you succeed again...remember #1 and #2.


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.


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Generosity, Prosperity, Chicken & Egg



I ordered two blended drinks from the counter. One for me and one for my son. We sat down and started doing our work. (I was working on something and my son was doing his school work)

We waited for our drinks and noticed that it was taking a bit longer than the usual. So, I stood up and politely asked the crew if the orders were ready. They told me they'll make sure to deliver it to my table as soon as it's ready.

After a few minutes, the drinks came along with two donuts.

Me: "I didn't order donuts."

Crew: "I'm sorry sir, your drink came in longer than the usual, the blender malfunctioned a bit. The donuts are for you. Thank you, sir, for waiting."

Me: "Ohhh… Thanks!"

I wasn't complaining. I wasn't even disappointed in any way. And yet, they gave me something to make up for this 'slight delay'. A simple "I'm sorry for keeping you waiting" would've been enough, but they chose to 'delight' me instead.

The typical service business would say, "Ok lang yan, di naman sila nag complain, sabihin mo pasensya na" but Krispy Kreme built generosity into their culture.  

The Takeaway for Businesses – Service excellence should be dictated by YOU (the service provider) and not just by your customers. You don't need to wait for a complaint to do something nice for the customer. 


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Blogging for a Purpose – Week 1




I've been given the privilege to teach 10 students (12-14 years old home schoolers) on how to "Blog for a Purpose." This will go on for 8 weeks. At the end of the program, I hope that they'll be able to find their voices and use their blogs to make a difference in their generation. 





















Here's the transcript:

Good afternoon! My name is Yeng Remulla. Welcome to the "Blogging for a Purpose" class.

I own a blog called "Productive Pinoy." This blog started around 2008. My original intention was to journal the things that I've learned in business and in life. 

This blog branched out to what's known today as the Productive Pinoy book – 19 positive reviews as of date, making it one of the most recommended reads this 2012. The book is now available in 100+ bookstores nationwide.

My blog has allowed me to ...
• help others by giving practical tips or advice 
• provide motivation or inspiration to others 
• promote other people's work
• organize my ideas/thoughts and develop my writing skills 
• journal my learnings and later on jumpstart a book 
• promote the Productive Pinoy book and connect to its readers
• sell my book online
• organize events like this.
• get invitations to speak to organizations about productivity
• collaborate with other awesome bloggers like this group
• get invitations to write for publications
• meet other bloggers and champions in their industries 

In this class, I'd like to help you start a blog that you can use to make a difference.

As a student in this class, you're expected to …
1. Join the discussion.
2. Research on your own. (consider Google to be your best friend!)
3. Probe and ask questions.

Let's start our discussion!

What is a blog?
‘From “Web log.” A blog is basically a journal that is available on the web. The activity of updating a blog is “blogging” and someone who keeps a blog is a “blogger.”
Unlike the usual "website"...
Blogs are typically updated daily using software that allows people with little or no technical background to update and maintain the blog. Postings on a blog are almost always arranged in chronological order, with the most recent additions featured most prominantly.’

Blogs are used in different ways. Each blogger has his own reason or purpose why he or she blogs. 

This person is a big fan of Justin Bieber... 
As a former CEO of Thomas Nelson, one of the biggest publishing company in the world, Michael Hyatt is blogging to help aspiring authors to succeed and get published.
My friend Ruffy Biazon blogs about his insights on good governance.
The Act Like a Man blog answers the tough questions on manhood.

How about a blog that's specifically written for librarians?

These are just a few examples of the blogs you'll find online. 



DISCUSSION: Why do you think people blog? (below are the answers from our discussion)

8 REASONS PEOPLE BLOG

1. To teach

2. To sell their services or build their expertise

3. To express their art

4. To influence people or change the world

5. To improve their writing / or clarify their thinking

6. For fun or entertainment

7. To stay connected

8. To make money



Why blog? Who are you writing for? What would you like to change?

The first step in blogging is to know your purpose.


ACTIVITY:
1. Draw/illustrate the blog that you're planning to start.
2. Tell us something about your blog. What makes it different?

Elise will blog about the music of her generation – and how it could be better.

Gab will blog about his insights on science and sports.

Spring and Joaquin will journal their learnings from their home schooling classes.

Sam will start a photo blog – "The world through her lens"

Trey will start a blog called "groundedintheword.com" – a blog that will encourage teenagers to live according to God's Word. 


It was refreshing to hear from them! I'm excited for week 2! 



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IMPROVEMENT OR INNOVATION


As a consultant, I've observed how the word "innovation" is used in organizations. It's an aspiration that you'll always see in the mission and vision statements found in the lobby of their buildings.

Many would like to innovate, yet only a few really do so. 

Incremental improvements are good. It's needed, but it isn't innovation. An improvement is a notch better, while innovation is a leap – redefining how things can be done.

The first step to innovation is the willingness to try something else other than what's already working.

Abandon complacency.

Either push the boundaries or work without it.


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.


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ON BEING A FATHER





A quote says, "There are three stages of a man's life:  He believes in Santa Claus, he doesn't believe in Santa Claus, he is Santa Claus." 




We find this funny! And yes, admittedly, as Fathers, sometimes we feel that we are Santa Clause! 

While providing for our family is a big role, there are also other roles we ought to play. As a dad, I am…

…a PLAYMATE to my 6-year old son. Every night, Jaden would ask me, "Dad, can you play Tekken-6 with me?" I'd intentionally let him win the game from time to time. (Don't tell him!)

…a TEACHER/ENCOURAGER to my 9-year old son. Russel loves to sing. And every time I hear him, I'd say, "Wow Russ, you really sing well!"

…a COACH/ADVISER to my 13-year old son. Trey is now a teenager. I can't and shouldn't treat him the same way I treat his brothers. Over the years, I've seen him grow wiser. He is now capable of making decisions on his own. My role now as a father is to guide/coach him to make the right choices.

1. The first step is "to make a connection." They'll be eager to listen to you when they know that you're in tune with them. 

2. Teach them the important lessons in life. Before you do this, don't forget #1. 

As a father, the most important lesson for my children is this, "The only way to enjoy your life is to fear the Lord." (see Deut. 6:2) And the best way for me to teach this is to model it myself.


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.



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TWO THINGS MANNY PACQUIAO WON



Photo Credit: Yahoo  / Marsh Starks – Reuters

In his fight with Tim Bradley, Manny Pacquiao may have deserved that belt, but he gained more.

After watching how Manny accepted the judges' decision with grace and self-control, he has earned our respect and admiration.


1. RESPECT
Manny says, "Let's give credit to Bradley. He did well tonight, I respect him, and that's the decision. I respect the officials. … It's part of the game, I give thanks to the Lord."

Manny knew he should've won and yet, he chose to be a gentleman. He could've been mad at the judges or could have blamed someone else. Instead, he gave Bradley his "time to shine" (it didn't last long though) For that, Manny, you've earned our respect. 


2. ADMIRATION
As a Christian, it's easy to question God and say, "Why God?!?" Yet, you see a man who is humble before the Lord. Even after a questionable defeat he says, "I give thanks to the Lord." 

It's easy to thank God when you're winning. But to thank the Lord at all times? (in this case, losing) That's always easier said than done! 

And yet, he did.  

I believe that his renewed faith gave him security. He knows that he is not just a title holder – there's more into his identity.

I'm excited to see what's next in the life of this champion.


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Get P50 off when you buy a PRODUCTIVE PINOY book online. Free delivery nationwide via LBC. To order, simply click HERE.

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START SOMETHING! Powered by PRODUCTIVE PINOY












It was almost 1:00pm. Our guests were coming in. 



Ms. Michelle could've won the early bird award if there was one! It was a pleasure to meet her.


More people were coming in...



Meanwhile...


That's me on your left with my partner, Bob Barcebal. (Spark Learning) We were about to launch the "Start Something" campaign. And just like any "Start", we had no idea how it will turn out. (I know we look calm, but deep inside we were nervous.)




We waited for a few minutes for the other participants to arrive. At this time, everyone looked so serious. Remember when you were in high school and you were asked to go to the principal's office? That's how serious they were. 

To break the ice, my partner and host, Bob Barcebal, encouraged everyone to stand up, "Talk to least five people you don't know."




Ms. Aldreanna and Ken

Jay and Mark
Marvin and Ms. Barbie

After the exercise, Bob gave this takeaway, "To succeed in any endeavor, you've got to take the initiative." 

Now, we wanted to make sure that everyone was awake the entire event. The Solution... 

Chocolates!


Coffee. Not just coffee, but good coffee.


....and Humor!

We take FUN seriously. Like you, we hate boring presentations too!


Now, when Bob introduced me, I thought he was introducing another speaker – the person he was describing was a bit too impressive. I guess that's what friends do. They build you up, then leave you alone on stage!

I shared what it means to be a Productive Pinoy. (... and the story how Angry Birds became the #1 game)

Photo Courtesy : Francis Supe

Before that, Mr. Buddy here won a Productive Pinoy book by guessing who quoted this line, "Trabaho lang ito, walang personalan." If you don't know who, be happy, that proves that you're still young. 


Shortly after, I asked the participants to do this simple activity. "What's one thing that you've been putting off?" And in the spirit of Draw Something, I asked them to draw it!

Looks like the guys at Logorama is brewing something...


Ms. Hannah, is that a hotel? Hope you can invite us when it opens. 


Francis, are you sure about this? We will be first in line when you give away that money!


Alright, it's time to tell someone about it. Go ahead, don't be shy!

Jim and Marvin

Kevin and Ms. Barbie

Ms. Hannah and Ms. Carmen


Everyone seems to enjoy what the others have to say. So, I called for volunteers, "Who wants to share what you're about to Start?"

MoneySwap Marketing Manager Ms. May Shelle told us about "Gadgets Unlimited," an exciting project she's working on. (Ma'am discount ha!)



Krizia wants to become a motivational speaker someday. After hearing her, I'm convinced that she will be one ... maybe sooner than she thinks!



Now, before Adrian becomes a best-selling author, I suggest for you to take advantage of his writing now, visit his blog... Seeker's Portal.


The best is yet to come. I asked three of my friends to tell their story on "How they Started Something"




Malvin Dinlasan told us how he is now living the exciting life. (now a social media consultant)

He concluded with this, "The ACHIEVERS created the bags of chips and television that the SETTLERS munch and watch TV shows all day." (Another memorable quote from him would be something related to "Boy Bawang.") Read Malvin's take here.



This proves that you don't have to be a motivational speaker to inspire people. Rochelle, the blogger behind Hearty's Haven told us her story.

She works for a multinational company. Her boss told her that she needs to improve her writing skills. Instead of being discouraged, she took it as a challenge and decided to start a blog to improve her writing.

She didn't even expect people to read it. Today, Rochelle's blog has 60,000 visits per month. Now, she enjoys writing and meeting new people. Rochelle made us realize that even our weaknesses can become our strengths if we are willing to work at it! (read Rochelle's take here)


Cornel Bongco tells his story on how he started using his Yoyo to share a life-changing message. This unique idea has allowed him to speak to different groups of people and has brought him to many places. (local and international) 

We all enjoyed his story, especially when he was talking about the mysterious "kwan!" 

It was a fun afternoon. 


Maybe more fun than you would think...


Even this guy is thinking ... "Hmmm what business should I start?" 

You're never too young or too old to learn!


This young lady told her brother the next day, "Kuya, before you start anything, decide to finish it!" (A point I made during the presentation)


I continued with "How to Achieve Major, Major Goals" and shared the story on how my book idea came to life. "To write a book, learn how to write one page a day."


That's my pretty wife wearing fuchs... What's the spelling again? Ok, pink na lang daw. Alongside our good friends, Kat, Rudyard and Sol, my brother-in-law.


Mr. Buddy wrote a dedication for me. See the left side of the book. 



The next two books I signed was addressed to the two Ronalds of Red Ribbon. To avoid confusion, which book belongs to whom, I wrote the same dedication! (Ayos ba, Nalds?)



Nice to meet you, "Ms. Nyc". Yup, that's her name. 


It was fun working with Cornel, Rochelle and Malvin. Hindi kompleto 'pag walang group shot. (Sorry, we didn't do any jump shot.) 



Special thanks to May (my editor) and Ms. Shawie for helping us during the event! Big thank you to Maan Villanueva for taking our photos!

This was held last June 8, 2012. The Forum, 4th Level of FullyBooked Bonifacio High Street in Taguig City. 

We are excited to see our participants start their something. Hope you can join us next time! 

Let's Start Something! 

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WE ARE DOING IT AGAIN THIS OCTOBER 27! TO JOIN US, SIMPLY CLICK HERE.

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