GET THE RIGHT DETAILS RIGHT

The last few days has been crazy productive. On top of running my real estate company and organizing training events, I've spent most of my time working on my second book. (Title to be announced soon!)

 NEW BOOK COMING SOON!

Here are two lessons I've learned this week:

1. You have to get the right details right.

You'll have to be able to distinguish a detail that matter from one that just slows you down. 

If you want to build a product that resonates with people, you will have to get the details that matter right. 

When publishing a book, this could mean picking the right colors for the book cover design so your book stands out when displayed on the bookstore shelf. Or it could mean using the right font size and spacing to ensure easy reading. 

The point is that you need to find out what matters to the people you are serving. 

2. To get the details right, you need to be with the right people.

I'm blessed to be surrounded by partners and friends who are talented, reliable and easy to work with.

For many nights now, I've been exchanging emails with my editor, Ms. May Palacpac. We'd bounce off emails back and forth just to get a single word right. Thanks to my editor. The book is now ready for printing.

I was in the printing/publishing office yesterday to finalize the book cover. Somehow, the printer didn't get the exact color right. Thanks to my graphic designer, Ms. Nix Gamboa, (with Janjan Arcenal) who immediately figured out how to get that detail right. 

On separate occasions, two of my friends, BG Hernandez (renowned creative director) and Maan Villanueva (graphic designer) also checked the layout of the book. They pointed out areas for improvement that I wouldn't notice otherwise.

While all of these were happening, my business partners, Bob Barcebal (Pinoy Sales Champ) and Kat Baylon (corp. trainer) took care of the details of the two learning events that we organized for May 2013 – Heart at Work EQ Workshop (May 17) and the book launch. (May 31)

I'm glad to be working with all of them. 

You don't have to do your work alone. Whatever you're working on today, surround yourself with the right people.

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By the way, if you don't have a copy of my first book yet, you can read the reviews HERE. PRODUCTIVE PINOY is available at any National Bookstore or FullyBooked Branch. Thanks!

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TIME TO EARN OR LEARN?

There are two good reasons why you should work for a company or start your own business – to Earn or to Learn. 

Because of your responsibilities, earning may be your top priority today. That is understandable.

But it's also wise to spend some time "learning." Learning may cost you today, but it will pay off and will be worth much more later. 

As an aspiring entrepreneur, you may put up a small business, not necessarily to earn or to make it big, but to learn the disciplines of running a business. 

Learning (the right stuff) is extremely valuable and may increase your earnings later on.

Another way to do it is to work for a company where you can learn the ins and outs of the business or the trade. 

Both can work well.

The danger is to be too busy working without an objective. 

Be intentional and ask yourself, "Is it time for me to learn or to earn?"

Of course, you can always do both.

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YENG REMULLA is the author of the highly-acclaimed book, Productive Pinoy. He is also the founding-partner of Start Learning. Visit http://www.startlearningph.com/

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ALL GOOD IDEAS AREN'T TAKEN

It's when you stop looking, experimenting or risking (even attempting) that you run dry of good ideas. 

All good ideas aren't taken.

Don't let this thinking stop you from doing great work. 

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HOW TO SELL YOUR IDEAS

There are many good ideas out there.

But not all ideas will go into implementation, practice or production. Even the really good ones won't get enough attention it deserves.


The ideas that get noticed, discussed and put into action are not the "logical ones" but the ones that create an "emotional" connection.

Ideas that resonate with people.

Joe Rohde is a veteran executive who worked for Disney as an Imagineer. He told the management that he wanted to design and build an animal-based theme park. But somehow, he can't persuade the Disney management.

Did he stop pitching his idea?

No, he didn't.

On the next corporate meeting, he brought a 400-pound Bengal Tiger with him.

Now, say hello to Animal Kingdom – one of the largest Disney theme park in the world.

How to sell your ideas? Don't just give out more information. Find a way to move people.

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Learn how to start the work that you've been thinking of. Attend a FREE PRODUCTIVE PINOY talk this October. Register HERE. 

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